KidsLink Shows Immediate Traction with Signing of Piedmont Medical Center

KidsLink Shows Immediate Traction with Signing of Piedmont Medical Center

October 18, 2013
Tenet Healthcare Hospital the First Healthcare Provider to Leverage Family Management Platform ROCK HILL, S.C., Oct. 18, 2013 /PRNewswire/ — KidsLink, an online family management platform used to organize important documents, events, and milestones, announces its entry into the healthcare market in partnership with Piedmont Medical Center (PMC), a Tenet Healthcare hospital based in Rock Hill, South Carolina. Using the platform’s innovative family dashboard and mobile app, parents can import, aggregate and share important documents—such as health insurance, immunization records, report cards, and activity forms—on their smart phone, tablet or desktop. The new KidsLink mobile application provides parents a tool to capture and store hard-copy documents for easy future access, all with their smartphone’s camera. In Rock Hill, KidsLink provides local users quick access to PMC’s patient portal to access their medical and billing records. Parents will also receive alerts regarding community healthcare events, tailored health awareness updates—such as flu shot availability—and schedules for wellness classes and support groups open to the public. “We created KidsLink, in part, to streamline paperwork management and help parents connect with their children’s healthcare providers and community organizations in a more meaningful way,” says Chris Morocco, CEO of KidsLink. “The PMC partnership realizes what we’ve always envisioned: utilizing the latest technology as a starting point to guide parents through managing their family’s life in the 21st century.” Specifically designed for busy parents, KidsLink is particularly beneficial to new moms by providing a central, curated set of tools that walks parents through the process of tracking documents, milestones, memories, and wellness for their babies and young children. It will debut its mobile app and sync with PMC’s network October 20, 2013. “A baby’s birth is a milestone we are proud to be a part of here at PMC,” says Bill Masterton, CEO of Piedmont Medical Center. “KidsLink allows us to stay connected with that family over time and remain easily accessible if a medical need arises. It also provides a channel for us to communicate important and valuable content with them.” ###

About KidsLink, Inc.

Headquartered in Atlanta, KidsLink is a family management tool designed for savvy, connected parents to streamline their family’s world. Loved by modern moms, KidsLink’s secure platform provides a central, curated place to organize their families while sharing and engaging with the medical providers, educational institutions, and communities they trust every day. For more information on KidsLink, like us on Facebook, follow us on Twitter or visit

Media contact

Libby Panke Trevelino/Keller 404.214.0722 x116
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KidsLink marks the end of its first preschool registration season; announces team

April 3, 2013
Today, KidsLink officially concluded its first season as the choice provider of preschool registration and data exchange services. With KidsLink’s service, youth organizations can administer both their entire application process and their ongoing management of forms throughout the year.  KidsLink allows administrators to manage by exception, focusing efforts on registrants that may need assistance. From a parent’s perspective, “This also serves as a sea-change for the future of family document management, the ‘beginning of the end’ for obsolete paper-based registration,” noted KidsLink CEO Chris Morocco. According to Peachtree Presbyterian Preschool Communications Director Beth Copeland, “We have been searching for a way to consolidate and simplify the admission process and eliminate paperwork for both the parents and the Preschool.  KidsLink provides the tool to efficiently coordinate registration and student record forms. “Parents have been enthusiastic about the new online registration, and the support we’ve received from KidsLink has made the conversion seamless.  After the success of our registration process, we’re really looking forward to having KidsLink help us with our data management throughout the school year.” Stated KidsLink’s co-founder Scott Powers, “Peachtree Presbyterian Preschool has been a perfect partner for us.  We’ve learned so much from them and look forward to continue helping their staff and parents throughout their school year.” Looking to the future, CEO Morocco said, “In the coming years, moms and dads will never again have to juggle hundreds of paper forms and documents just to manage their kids’ lives.  Instead, it’ll all be contained in one app on their computers or mobile phones.”

Management Team

KidsLink, formed in 2012 after several years of an early concept in the Sunday schools of middle Georgia, officially announces its veteran management team:

Chris Morocco, CEO

Prior to KidsLink, Chris served as CEO and board member of Petrus Brands, the owner and operator of two national franchise concepts: Planet Smoothie and Shane’s Rib Shack. Chris led the management buyout of the $80 MM franchise-based brand portfolio in the fast-casual dining and healthy lifestyle categories from Raving Brands. Three years later he orchestrated the sale of two of the brands to a strategic buyer. Chris received a degree in Business Administration from Clemson University where he was the starting quarterback for the 1989 Gator Bowl Champions. He is married with three children and resides in the Buckhead area of Atlanta.

Joey Katzen, Chief Product Officer

Joey Katzen is an entrepreneur and attorney whose expertise has been instrumental in the founding and growth of multiple Inc-500 companies.  As a member of the 2004 founding team of Atlanta-based Vendormate, he oversaw a considerable amount of startup work, helping to distill the team’s creative ideas into viable and marketable concepts and helping to oversee the flagship product’s workflow, technical requirements, and interface architecture.  Most recently he served as CEO of DC-based Roomtag, a real-estate software company.  Joey received degrees in engineering and literature/communications from Georgia Tech and a law degree from the University of Virginia.

Scott Powers, Co-Founder and Advisor

A lifelong Southerner with operational drive and an entrepreneurial spirit, it was the experience of raising two active daughters that ultimately led Scott Powers to propose the early concept of KidsLink.  After attending Union University, Scott has spent over 20 years managing teams charged with ensuring compliance with three different Fortune 500 companies.  Scott is oft credited for his ability to simplify the complicated to non-technical people, earning him accolades as an operational teacher and occasional trainer.  He resides with his wife and children in Alpharetta, Georgia.

About KidsLink, Inc.

Atlanta-based KidsLink specializes in producing tools to help moms and dads document, manage, and share the daily aspects of their children’s lives. The company’s flagship dashboard product, tagged “the app for moms,” is designed specifically for parents to aggregate everything they need on a daily basis, from document capture-and-storage to milestone tracking to communicating with health providers. It is distributed through health systems, youth organizations, and via direct invitations from other parents.


Joey Katzen KidsLink, Inc. (678) 753-5465  
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